Insurance Infrastructure Built for Integrative Medicine.
Functional labs, IV therapy, lifestyle medicine — your practice doesn't fit a standard coding template. HBS builds workflows that respect how integrative medicine actually delivers care.
Hybrid cash + insurance complexity
Some services bill insurance, some are cash, some are both — and patients are confused about what they owe and when.
Functional lab coverage gaps
Specialty labs often aren't covered, which creates billing disputes, balance-billing risk, and ABN workflow questions.
Superbill confusion
Patients want superbills for out-of-network reimbursement, but inconsistent coding leads to rejected submissions and frustrated patients.
Bundled vs. itemized services
Treatment packages, memberships, and a-la-carte services create accounting and billing complexity that standard PMs aren't built for.
We Were Built for Practices Like Yours.
We understand integrative medicine practices live in a hybrid world — and we've built our processes to honor that, not force you into a one-size-fits-all conventional model.
- Hybrid insurance + cash-pay reconciliation per encounter
- Functional lab billing, ABN, and patient-pay workflows
- Membership and package accounting that matches encounter delivery
- Superbill generation tuned for out-of-network reimbursement
A workflow stack tuned for integrative medicine — not a generic medical billing engine bolted on.
People + Process + Technology
We combine experienced revenue cycle professionals, proven operational workflows, and modern healthcare technology — purpose-built for integrative medicine practices.
Senior revenue cycle specialists with hands-on integrative medicine experience. Not call-center generalists.
Workflows tuned to integrative medicine: authorization, documentation, denial trends, and reporting cadence specific to your specialty.
Hadari — our purpose-built healthcare technology — automates the repeatable so the people can focus on the judgment calls.
Technology + Humans. Not Technology Instead of Humans.
Unlike traditional billing companies that rely solely on labor, HBS combines expert revenue cycle management with purpose-built healthcare technology through Hadari. Unlike software-only solutions, HBS provides real human support alongside the technology.
Automated claim scrubs, denial intelligence, and real-time dashboards purpose-built for healthcare revenue cycle.
Senior revenue cycle specialists making judgment calls, working appeals, and serving as a true operational partner to your practice.
Real Challenges. Real Solutions.
How HBS approaches the problems integrative medicine practices actually face.
An integrative practice's patients regularly disputed bills because cash-pay add-ons were billed alongside covered services with no clear breakdown.
We restructured patient-facing statements and pre-visit financial conversations so the insurance and cash portions were transparent before service.
Patient billing disputes dropped meaningfully and the practice recovered prior balances that had been written off.
A clinic offering specialty functional labs was eating the cost of denied lab claims without realizing the volume.
We implemented ABN workflows, payer-by-payer lab coverage flags, and patient-pay collection at point of service.
The practice stopped absorbing lab costs and patient communication around lab pricing became consistent.
A membership-based integrative clinic couldn't reconcile what each member had actually consumed against what they had paid for.
We built a membership ledger tied to encounter records so utilization and revenue were visible per member.
Leadership finally had clarity on member economics and could price future memberships with confidence.
Representative scenarios based on common practice situations.
Resources for Integrative Medicine Practices
Self-guided tools and guides for practices ready to take a closer look at their own operation.
Hybrid Billing Readiness Assessment
Diagnose where your insurance + cash-pay workflow is leaking revenue or causing patient confusion.
Start AssessmentSuperbill Best-Practices Guide
How to produce superbills that patients can actually get reimbursed on.
Frequently Asked
Let's Build Your Revenue Infrastructure.
A 30-minute discovery call. No pressure — just a conversation about whether HBS is the right fit for your integrative medicine practice.